Since Wal-Mart rolled out their $4 generic prescription program in Colorado, I’ve talked to several people who said they don’t need a policy with prescription coverage “because Wal-Mart has $4 prescriptions now“.

The $4 prescriptions at Wal-Mart were such big news, I don’t think the message got through in the media that generics weren’t that expensive to begin with.  Most of the generic medications you can get now for $4 would have likely cost $10 before the big news.  The reason you need prescription coverage on your health insurance policy is because you may someday need a brand name medication.  We have plenty of clients on $1,000 - $1,500 worth of medications per month, and the $4 generic medications at Wal-Mart didn’t help them at all.

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