Insurance Shoppers Inc. is a small, locally owned health insurance brokerage in Broomfield, Colorado owned by Jay and Louise Norris.

Louise is from Burlington, Colorado and graduated from Colorado State University with a BS in Psychology and a minor in Mathematics and Economics. She then joined the Peace Corps and lived in Tanzania for 2 years teaching math. She speaks fluent Swahili and people in her village told her they would never know by talking to her that she wasn’t a native (except she’s white). Her specialty around here is underwriting. If you have a pre-existing condition, she’ll usually know off the top of her head which company will work best and is very close with the underwriters at all of the health insurance companies if she doesn’t happen to know right away.

Jay is from Rock Springs, WY and graduated from the University of Wyoming with a BS in Marketing and a minor in Management. I’m very accident prone (6 fake teeth in the front of my mouth from mountain biking, titanium rod in my left humorus from snowboarding, a broken leg from playing football, currently recovering from knee surgery after a crash on my mountain unicycle, and various other scars), so that’s how I developed an interest in health insurance. For people like me, I recommend combining your health insurance plan with an accident supplement to minimize financial exposure and rate increases. I enjoy keeping on top of the latest buzz in the health insurance industry and I’m always digging for ideas that can advance it further with our blog, Colorado Health Insurance Insider. My expertise is in HSAs and I am more than happy to answer any questions you have about them.

The main thing you’ll notice when working with us is that we aren’t interested in “selling” you on anything. We don’t start out by recommending a type of plan or a particular health insurance company until we take the time to listen to what you want covered, what conditions you’ve had in the past, and what your unique situation is. We’ve been dealing with health insurance in Colorado since 2001 and we’ve been consistently recognized with a Gold Star Award by the Better Business Bureau. We only represent top carriers with a proven history of value and customer service. We maintain up-to-date information on underwriting with each Colorado health insurance company and are in daily contact with them, so we understand their unique procedures. Before you make a decision, we prefer that you have us review a plan comparison with you so we can illustrate the gaps in coverage on certain plans and further help you understand why various plans have such a difference in price.

Outside of health insurance, we live in Broomfield, Colorado with a new baby boy.  We both enjoy mountain biking (favorite trails around our area are White Ranch, Chimney Gulch, Apex Park, Walker Ranch, and Falcon), and snowboarding (we usually go to Keystone or A-Basin with our Buddy Pass), and golf. Louise does a lot more running, road biking, swimming, triathlons, and snowshoeing with our dog Lukky. My other big interests are mountain unicycling and I’m also a member of the MIle High Disc Golf Association.

We’ll Give You “Peace of Mind”

Although we believe this website is very helpful, we’ve produced a multi-media presentation called “Peace of Mind” to further inform you about your need for different types of insurance and it explains a little more about us. This cd-rom will help you make better decisions about insurance and risk management in the future. If you would like a copy, email us your name and mailing address at

info at healthinsurancecolorado dot net

with “Requesting Peace of Mind” as the subject and we’ll mail one to you for free. This way, you’ll always have it available to reference in the future. And if you think your friends or family would benefit by watching it, we would be happy to send them one too. All you need to do is put it in the cd drive of your computer and give it a few seconds to play automatically, it’s ready to go without any installations or downloads.

We Would Like to Hear From You

Anytime you have any questions or comments, please feel free to let us know. You can call us:
Denver / Boulder: (720)352-7561
Colorado Springs, Ft. Collins, or anywhere else in Colorado: (866)747-7913 Toll Free
Or, email us at:
info at healthinsurancecolorado dot net

We are located at:

450 Hickory Street
Broomfield, Colorado 80020

Access Colorado Health Insurance Shoppers on your mobile smart phone.

————————–